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GENERATIVE AI
The Future of Personalised Customer Experiences
Sep 2, 20245 min read
Open-Source AI: Full Transparency and Full of Possibilities
When we talk about open-source AI, we’re talking about the full package. This isn’t just the secret sauce part of the package, but the...
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Sep 2, 20244 min read
How Generative AI Is Transforming Employee Onboarding Experiences
Onboarding can seem a bit like a blind date — full of potential, but if done wrong, it can go south very quickly. For too long, the...
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Sep 2, 20246 min read
When Trust Fails: How to Ensure Lifelike Digital Avatars Don't Undermine Your Digital Customer Experience
Trust is everything - when it comes to customer experience. And whether you’re asking a chatbot for health advice or checking the latest...
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Sep 2, 20246 min read
Steve Jobs predicted the rise of generative AI avatars back in 1983
Steve Jobs – tech visionary, Apple co-founder, and the guy who seemed to have a crystal ball when it came to the future of technology....
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Sep 2, 20243 min read
OpenAI’s Project Strawberry: The Groundbreaking AI Leap That Could Change Everything
While most of us are accepting that Generative AI is tumbling down into the “trough of disillusionment”, there’s a pocket of resistance...
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Sep 2, 20244 min read
The Only Way Is Down: Why the Trough of Disillusionment Is Exactly What Generative AI Needs
It seems like AI and its little sibling generative AI are the darlings of the moment, but for those who’ve been keeping a closer eye on...
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Sep 2, 20243 min read
Getting Real About Generative AI: Bridging the Gap Between Hype and Reality
Over the past year and a half, we’ve seen the buzz around generative AI soar to stratospheric heights. You could almost feel the...
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Aug 30, 20245 min read
Revolution or Hype? Generative AI is Disrupting Knowledge Management - But Are You Really Prepared?
When we first launched Adaptive Media Partners, our services were all about helping brands craft their stories with personalised videos...
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Aug 19, 20244 min read
Apple’s Generative AI iPhone 16: A Glimpse Into the Future of Deeper Smartphone Personalisation
Adaptive Media is all about generative AI and personalisation, and whilst it’s not directly related - we can’t ignore something that’s...
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Jun 12, 20243 min read
International Expansion: Strategies for Choosing the Right Business Development Partner
Chances are - if you're thinking about taking your business internationally, you might be thinking about handing over your business...
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Feb 28, 20245 min read
The Promise and Peril of AI Avatars for Customer Support
The rise of AI avatars presents an exciting opportunity for businesses to transform their customer service and support experiences....
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Feb 28, 20247 min read
The Transformative Power of Generative AI in Localisation
How Generative AI is Revolutionising Language Localisation in Global Business Operations Tapping into wider audiences through localised...
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Feb 28, 202415 min read
Unlocking the Potential of Sora: OpenAI's mind-blowing AI video generator
Mid-February 2024 saw the announcement of OpenAI's Sora, a groundbreaking generative video model, and marked a seismic shift in the realm...
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Feb 20, 20249 min read
Reframing Generative-AI through the Lens of Three Business Classics
Generative AI, with its transformative capabilities, has sparked immense excitement and anticipation in the business world. However, to...
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Feb 6, 20245 min read
Realise the future of engagement with personalisation and generative-AI
Adaptive media technologies like personalised data-driven video, generative AI avatars, and live-streamed media are pivotal for the...
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