Two years after ChatGPT sparked the "everone needs an LLM" gold rush, Y Combinator's latest batch reveals an uncomfortable truth:...

Whilst most banks still email PDFs to clients, UBS has been quietly deploying digital clones of its analysts - and the results are...

Creating a successful marketing campaign in today's digital age requires a focused approach that integrates multiple channels. A...

In today's fast-paced digital world, businesses are constantly searching for innovative ways to connect with their customers. One such...

When we talk about open-source AI, we’re talking about the full package. This isn’t just the secret sauce part of the package, but the...

Onboarding can seem a bit like a blind date — full of potential, but if done wrong, it can go south very quickly. For too long, the...

Trust is everything - when it comes to customer experience. And whether you’re asking a chatbot for health advice or checking the latest...

Steve Jobs - tech visionary, Apple co-founder, and the guy who seemed to have a crystal ball when it came to the future of technology. From the Mac to the iPhone, Jobs had a knack for predicting where tech was heading. And now, thanks to a newly surfaced clip from 1983, we’re seeing just how far ahead of the curve he really was.

While most of us are accepting that Generative AI is tumbling down into the “trough of disillusionment”, there’s a pocket of resistance...

It seems like AI and its little sibling generative AI are the darlings of the moment, but for those who’ve been keeping a closer eye on...

Over the past year and a half, we’ve seen the buzz around generative AI soar to stratospheric heights. You could almost feel the...

When we first launched Adaptive Media Partners, our services were all about helping brands craft their stories with personalised videos...

Adaptive Media is all about generative AI and personalisation, and whilst it’s not directly related - we can’t ignore something that’s...

Chances are - if you're thinking about taking your business internationally, you might be thinking about handing over your business...

The rise of AI avatars presents an exciting opportunity for businesses to transform their customer service and support experiences....

How Generative AI is Revolutionising Language Localisation in Global Business Operations Tapping into wider audiences through localised...